Head On To The Podium of Google Rank

Why Ranking #1 On Google Is So Important?

The Information Overload

Decision-making is not a piece of cake today. We are bombarded with dozens of petabytes (check out what the prefix peta- means :) ) of information every day.

And whether you want it or not, you make decisions based on data. 

Sometimes this can be pure emotional data. Something triggers you and gives you a quick shot of some familiar feeling, which makes you go for it. 

Usually we are pursuing those pleasant feelings and are repelled by the painful ones.

The other day, you were trying to do some research… And it’s very, very, VERY likely that you will use Google for that purpose.

Take Advantage Of The Google Machinery

If Google is probably the number one to be used for research... It would be a pretty good idea to be number one in its ranking. 

Otherwise, you are giving up the most powerful and btw least labor-intensive way to reach your prospects.

It’s like using the Pareto principle but not in your favor…

Rather, the upside-down Pareto usage. 

Let’s say that 80% of people use Google to search for any products or services. And only about the rest of 20% use different search engines, traditional reach-out or references from a fellow. 

But instead of focusing on polishing your GBP (no, I don’t mean the British Pound currency) to easily get to the top and to reach 80% of potential clients… 

You would rather disperse almost alllllllll of your energy between all the other distribution channels. Hoping that 80% of your resources will bring you more in the remaining 20% of the target audience.

It’s like fishing on the edge of two lakes. One of them is heavily stocked with fish. The other one is almost deserted… But even though you are stubbornly throwing your hook to the second lake, hoping that this time you will be lucky. Well, maybe you want to be lucky… 

... But I know that you’re smart enough to make decisions based on data. And so increase your chances of winning.

Luck Favors the Smart

So work smart, then hard. Not the other way around. 

And so put most of your effort into things that have the highest effort vs effect ratio. 

“Ok, so I know that I have to get to the top of Google ranking. How do I do it then?”

I can give you three simple yet powerful tips to get higher in rank.

Let's check it out!

#1

Let’s Fill In the Gaps

Is to fill in the Google Business Profile - GBP (mystery resolved!) with all the data required by Google.

Just it.

So simple, isn’t it?

Just add the address, working hours, website, industry, all the contact info etc. which Google asks you for. 

Really, most of the businesses don’t even do it. And thus Google will appreciate it so much. And then will rank you higher among your competitors!

#2

The Power of The Reviews

Don’t underestimate the reviews of your customers. Take care of them and then ask them to share their remarks about the products or the services you provide. 

We are the creatures of resonance. And so if you give all of your best to make your clients happy, then they won’t have a problem giving something in return. 

It’s the law of reciprocity. Worth searching a bit more about it from Robert Cialdini.

But there is a hook.

Most of the clients won’t think about it by themselves… You need to ask them politely.

… But don’t do it straight when they enter your doors for the first time. Ask after the service has been delivered successfully.

#3

Reaching Your Audience Through Their Eyes and Hearts

People are very visual creatures. Whenever we think about sth we can see vivid and lucid images in front of our minds. And so we would like to see the vivid images of your business!

The more photos and videos the better. But it’s not only about the quantity…

Quality matters even more.

Otherwise people will start to imagine what your business looks like… but usually in a worse scenario than in reality. Because if it looks nice and pretty, then why shouldn't you share it?

If you don’t have any photos nor videos, then probably you want to hide something from your potential customers…

Show decent, neatly taken photos of the place.

The building from the outside. 

Interior of the building. 

And don’t forget to include some pictures in action!

When you do what you do the best… How you serve your customers. The best to have a happy customer there of course.

Blast Off Your GBP!

Don’t miss your chance to reach your clients with ease. Work smart to make the best out of your resources. Out of your day. 

Show off your business to the world and climb on the Google rank to show yourself to most of the audience. 

… It’s not as hard as you might think.

Make use of the advice above. Play around with it. And see the progress on a daily basis. 

And as long as you climb up the ladder, you will start seeing more and more people reaching out to you. Just by using these few simple techniques…

And if you want to make EVEN MORE of it, reach out to me to get a customized FREE REVIEW. 

We will take a look at your business and see what we can improve.

Ready to boost your ranking? Want to get to the top and see new leads flowing to you?

Let's bliss together!

Comment: “#1” and we will reach out to you.